Thrive - Live for Now

The vision for Thrive came about when a group of friends decided that they wanted to create a place for anyone out there who wants to make the most of their life rather just existing day-to-day.

Becoming part of Thrive means that you can join a growing group of people who want to:

  • Challenge themselves physically
  • Improve their fitness
  • Develop a positive mental attitude
  • Release stress
  • ‘THRIVE’ rather than just survive!

Thrive Benefits

  • www.u-thrive.com is friendly and approachable – everyone is welcome, whether you are a beginner or an Olympic athlete.
  • Information, advice and help from experts in nutrition, sports and recreational exercise.
  • Over 1500 nutrition and wellness products including many of leading sports nutrition brands such as; Maximuscle, Cytosport, CNP Professional, Muscletech, USN, BSN and Optimum Nutrition just to name a few.
  • Providing huge savings over most high street retailers.
  • Free delivery on all UK mainland orders.

Coming Soon at Thrive

  • Online advisor to help you through your nutritional needs.
  • Training and diet plans to suit your goals.
  • Advanced search functions to help find the right product for you.
  • And much, much more to come.....!


The Thrive Team

Tony Gay – Co-Founder


Tony Gay

Tony is a co-founder of Thrive and has been in the industry of exercise and nutrition for over 15 years.

Starting out as a personal trainer he witnessed some amazing transformations with his clients. As time progressed he gained a keen interest in the benefits of nutrition in conjunction with exercise and over the years he has worked with GNC (General Nutrition Centres), EAS, Prolab, MRI and most recently Cytosport.

Tony has always had a keen interest in being fit, healthy and physically challenging himself. He has a broad spectrum of knowledge ranging from heavy resistance muscle development to cardio vascular fitness through running a number of marathons.

Tony thinks that the world of sports nutrition needs to be less confusing – that’s why he set up u-thrive.com to help people correctly match their nutritional needs with their chosen physical activity.



Matt Giles – Co-Founder


Matt Giles

Matt is a co-founder of Thrive and the marketing guy. His aim is to get as many people as possible involved with u-thrive.com. Matt believes that the key to thriving is a good understanding of nutrition (you so are what you eat), to enjoy your exercise and lots of laughter. He loves running, circuit training, golf, gardening and exercise in general.....but not quite as much as Tony!

Matt thinks that the world of sports nutrition can be very confusing – that’s why he set up u-thrive.com to help everyone navigate through all the jargon.